Reliance
is gearing up to revolutionize the retailing industry in India. Towards this
end, Reliance is aggressively working on introducing a pan-India network of
retail outlets in multiple formats, A world class shopping environment, state
of art technology, a seamless supply chain infrastructure, a host of unique value-added
services and above all, unmatched customer experience, is what this initiative
is all about. The retail initiative of
Reliance will be without a parallel in size and spread and make India proud.
Ensuring better returns to Indian farmers and manufacturers and greater value
for the Indian consumer, both in quality and quantity, will be an integral
feature of this project. By creating value at all levels, we will actively
endeavor to contribute to India's growth.
The
project will boast of a seamless supply chain infrastructure, unprecedented
even by world standards. Through multiple formats and a wide range of
categories, Reliance is aiming to touch almost every Indian customer and supplier.
With a vision to generate inclusive growth and
prosperity for farmers, vendor partners, small shopkeepers and consumers,
Reliance Retail Limited (RRL), a subsidiary of RIL, was set up to lead Reliance
Group’s foray into organized retail. Since its inception in 2006, Reliance
Retail Limited (RRL) has grown into an organisation that caters to millions of
customers, thousands of farmers and vendors. Based on its core growth strategy
of backward integration, RRL has made rapid progress towards building an entire value chain starting from the farmers to the
end consumers.
Reliance Retail continued to expand presence
of its value and specialty formats. During the year, Reliance Retail opened 90
new stores spanning across 'value' and 'specialty' segments. In-store initiatives,
wider product choice and value merchandising enabled the business to achieve
robust growth during this period. Its
presence in the optics business is in partnership with Grand Vision. 51 new
stores were added during FY-11 taking the total presence to 100 stores across
key markets in the country. The retail chain offers single brand optical
products including Vision Express frames, lenses, contact lenses, sunglasses,
solutions and accessories.
For the very first time, consumers in India
got the opportunity to experience Hamleys, which is considered to be the
world's most wonderful toy shop. The brand was launched in India with opening
up of 2 stores during the year.
iStore
by Reliance Digital is a one-stop-shop for all Apple products and services.
There are 17 such stores currently operational.
Reliance Brands also announced exclusive
licensing arrangement with two leading international brands:
·
Steve Madden, a
leading designer, wholesaler and retailer of fashion-forward footwear and
accessories for women, men and children.
·
Quiksilver, a
leading outdoor sports lifestyle company to launch their core brands 'Quiksilver'
and 'Roxy'.
- Reliance Fresh Limited
- Reliance Dairy Foods Limited
- Reliance Mart
- Reliance Digital Retail Foods Limited
- Reliance Hypermart Limited
- Reliance Trends Limited
- Reliance Gems & Jewels Limited
- Reliance Wellness Limited
- Reliance Footprint Limited
- Reliance Home Store Limited
- Reliance Style Fashion India Limited
- Reliance Retail ties up with UK's Wincanton for back-end biz
- Reliance Retail to bring UK's Hamleys toys to India
- Reliance submits dev plan for 8 more KG block discoveries
- Reliance, Tata among 22 firms in race for CTL project
- Reliance Fresh returns to Kolkata amidst police security
- Indian retail realty prices cooling: Reliance
- Reliance Retail to open 50-60 'i stores', 150 Reliance digital
- Reliance Fresh on Orissa govt watch list
- Reliance Retail off vertical limits
- Reliance Fresh will be back in UP under new format
- Reliance bags Kolkata's Park Circus deal
- Reliance bags marketing & distribution deal for Apple
- Butterfly Effect from modern retail
- Reliance Retail in talks with four overseas food suppliers
- Reliance's retail biz to create over half million jobs
- Reliance eyes retail JV with Marks & Spencer
- UK's Boots ties up with Reliance Retail
- Reliance Retail to bring in 250-year-old Hamleys
- Reliance Retail to bring in Neiman Marcus
- Reliance eyes Maratha Stores
- Reliance plans specialty stores for cellphones
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